BIRDWALK – Label
Birdwalk took flight with its Spring Summer 16 collection. Our goal was simple – to create timeless, understated and wearable pieces imbued with elegance and feminine charm.
Our name captures our philosophy ¬– let your imagination soar with your feet to the ground. Let the fanciful meet the practical. Drawing inspiration from the free-spirited zeitgeists of the 1920s to 1960s, we craft modern and wearable dresses that embody the earnest feminine beauty and fairytale charm of those eras. And though our design sensibility leans towards understated, it is in craftsmanship where we try to give our pieces their unique expressive qualities by emphasizing innovative fabric manipulation, hand-embroidery and hand-painted elements to give each collection a harmonious mood, texture and look. Each piece is crafted with utmost attention to construction and finishing to ensure it exudes sheer quality. All of this can only be achieved by keeping pieces limited in quantity, which also encourages our customer to value and own their pieces for lifetime.
Sustainability is important at Birdwalk and as of now about 90% of the materials used in our pieces are from purely natural fibres. We strive to infuse more sustainable practices with each new collection.
AMRAPALI SINGH – Designer
Amrapali was born in the culturally rich city of Lucknow, India. She graduated in Fashion Design from National Institute of Fashion Technology, New Delhi, India, where she won the “Best Design Collection Award” in 2003. Following this she set up her own export house and built it up over a period of six years, primarily exporting to European market.
With a long term goal of creating her own line, Amrapali obtained a Masters in Fashion Design from Instituto Marangoni, Milan, Italy in 2010. Before graduating there, she won a competition that awarded her an internship Salsa Jeans in Portugal. In 2012 she participated in The Green Fashion Competition at Amsterdam Fashion Week. With these valuable international experiences lifting her skills and outlook to new heights, Amrapali returned to India as well as her dream of creating her own label. And in 2016 Amrapali finally put the resources together to launch Birdwalk.
Birdwalk was awarded Gennext Summer Resort 19’ by Lakme Fashion Week, a highly sought after platform for new labels in India. Several prominent members of the Indian film industry and other major influences regularly wear Birdwalk pieces. Her designs have appeared in Harper’s Bazaar, Vogue India and other publications. Several top multi designer stores throughout India stock her collections. In summer 2020 Amrapali is launching a new studio space and maiden showroom for Birdwalk in New Delhi, India.
Other than fashion, Amrapali is trained in various styles of painting and classical Indian dance. Married to independent filmmaker, she dreams of an ‘art space’ collaborative to bring together elements of fashion, painting, dance, photography and film.